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federated department stores

Developed campaign response models to assist Federated with its acquisition efforts and developed scoring logic to implement the model solution. Methodology utilized two stage modeling techniques that incoporated logistic and ols regression analysis (Database Targeting offering & customized solution implementation offering). 
Keystats Inc.
64 Sagamore Road, Suite B1
Bronxville, NY 10708-0850
PH: (914) 337-6883
FAX: (914) 793-5991
DIRECT: (646) 785-9550
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