Keystats Inc. offers a variety of data analytics services:
List modeling is used to assess the value of name sources (i.e. prospecting).
Capture a larger share of wallet from each customer.
Utilize information to gain insight on customers or prospects that they would like to target.
Reactivate those current customers who have been inactive for a given period of time.
Payment models are used to predict the likelihood that a customer will pay for a product or service after the product/service has been delivered to the customer. Payment models can also be developed with a temporal component.
Analytics developed to facilitate decisions like appropriate product bundles or effective product recommendations.
Risk modeling – Late payment risk, Default risk, Loss provisioning.
Used to detect illegal or unauthorized activity or behavior across a variety of industries such as insurance and credit cards.
Media Mix Marketing
Determine how Marketing allocates its resources across several different channels.
Place customers into a number of smaller homogeneous groups since we know that all customers are not created equal.
Online & Office Reporting
Analysis which leads to refinements in web strategies and ultimately improved online performance, as well as traditional marketing analytics reporting.
We implement Targeting Solutions both by your in-house team and by our own analysts via a variety of languages (SQL, R, Python, C++, SAS, et al.).
Retention & Acquisition
Analytics developed around the acquiring and maintenance of customers.
Keystats delivers analytical services using both domestic and offshore delivery models which allows for some cost efficiencies, and increased productivity. Our engagement models are designed to provide flexibility to suit individual customer needs. The engagement model also depends on the level of the relationship with the customer. Depending on our customers' requirements, we offer three different delivery models.